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We are a group of young people who respect moms. Some of us are moms too.
We believe that every mama needs and deserves respect. Every mama is a hero that has superpowers. Young moms often forget about herself.

We want to address this because we respect moms and we believe that young moms deserve a positive change.

We want to give every young mom a break to make them feel special providing simple moments of joy and positive selfishness with beautiful; memorable; comfortable, and truly useful items, designed for moms.

We are not closing ourselves to the specific product item, but we are open for many products that are corresponding to our mission and values. Thus, our brand offer can be expanded.


Values we respect

  • Show off that you are a mother to someone.
  • Stay proud even if it makes others uncomfortable.

Celebrate every day
  • Listen to understand, not to argue.
  • Enjoy life.
  • Enjoy maternity.

  • Work smarter not harder.
  • Learn, experience, taste.

Self-consciousness to well-being
  • Stay chic
  • Look good
  • Stay fit
  • Be yourself